Editing workflows — Q3 guide (Australia)

Streamline your post-production for faster turnarounds and consistent quality across social, web and paid channels.

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Tips and templates tuned for Australian teams — Melbourne/ Sydney production hubs.

Why a defined editing workflow matters

A standardised workflow reduces rework, clarifies handoffs between producers and editors, and keeps brand voice consistent across platforms. This guide covers sequencing, naming, review cycles, and delivery best practices for Q3 campaigns.

  • Faster edits and predictable timelines
  • Clear version control and approvals
  • Optimised exports for social platforms common in Australia
Editing timeline

Standard workflow — stages at a glance

1. Ingest & organise

Standardise folders, metadata and proxy workflows. Always create a rushes log with timecodes for key moments.

2. Rough cut

Assemble the narrative and mark optional cuts for social variants. Keep the first review within 48 hours for sprint projects.

3. Fine cut & sound

Refine pacing, audio sweetening and colour key. Lock timings for repurposed formats.

4. Approvals & delivery

Use versioned filenames and export presets tailored to Instagram, TikTok, YouTube and paid placements.

Deep dive: review cadence

Recommend two short review rounds: internal (team) and client. Timeboxed feedback keeps schedules predictable.

Review notes

Detailed steps (accordion)

Create a deliverables checklist, specify aspect ratios, and supply logos and fonts. Generate low-res proxies for remote editors.

Build a single-track timeline for approvals. Label placeholders for sound/music and specify B-roll swaps.

Embed captions, bake subtitles where needed, and produce platform-specific masters. Attach a delivery readme with codecs and colour info.

Tools & templates

Recommended stack for Australian teams balancing cost and speed.

ToolPurposeNotes
DaVinci ResolveEditing & ColourFree tier suitable for many teams; Studio for advanced grading
Adobe Premiere ProTimeline collaborationBest with Team Projects or Productions for larger teams
Frame.io / VimeoReview & approvalsUse timestamped comments & version control
HandbrakeCompression & presetsAutomate exports for web delivery

Templates

  • Filename convention (Client_Project_Date_V1)
  • Export presets for IG Reels, TikTok, and YouTube
  • One-page delivery checklist (master, versions, captions)
Export presets

Case study: Melbourne retail campaign

We implemented a simplified two-stage review and versioned exports for a Q3 retail push, reducing turnaround from 7 days to 48 hours for social edits.

  • Reduced feedback cycles by 40%
  • Increased publish frequency without extra editorial headcount
Project lead
Ava Turner
Lead Editor — Playclaimshub
Before and after timeline

FAQ

Provide an SRT file and a burned-in master for platforms that require embedded captions. Use platform-specific aspect ratios and test autoplay behaviour.

Use shared review platforms with timestamped comments, and schedule short synchronous check-ins to resolve ambiguous notes quickly.

Quick checklist

  1. Confirm deliverables & aspect ratios
  2. Establish review windows
  3. Name files consistently
  4. Attach a delivery readme

Resources & next steps

Download our checklist and export presets, or book a short workflow audit with our team in Melbourne.

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Custom presets available on request